It’s a well known trend that web traffic on political sites falls immediately after election season, but how much has it fallen this time around, and have any blogs or political ideologies weathered the off-season better than others?
To find this out, I surveyed the traffic stats of 20 major political blogs Ã¢â‚¬â€ split evenly between left and right of center - and compared the number of page views from October 2008 to May 2009. For consistency, only blogs that openly displayed their traffic statistics through Sitemeter were surveyed. The number of page views does not represent the number of unique visitors to a site, but rather the number of times a page was loaded.
I found that page views for all political blogs fell 109,719,615, or 53%. Right of center blogs weathered the post-election season a little better, falling only 37%, while blogs that were left-of-center fell by 64%.
Some blogs did better than others. Instapundit, for instance, was the only blog to show a slight increase in page views between the two months. Hot Air and Ann Althouse also saw a much less significant drop compared to all other blogs. Out of all the blogs surveyed, MyDD saw the most significant drop, with a decrease of 80% in pageviews.
Specific traffic numbers come after the jump.
Change: A decrease of 57,599,994, or 69%
Change: A decrease of 5,537,805, or 49%
Change: A change of 2,001,025, or 44%
Change: A decrease of 2,143,458, or 51%
Change: A decrease of 3,335,269, or 67%
Change: A decrease of 1,487,885, or 47%
Change: A decrease of 1,015,728, or 36%
Change: A decrease of 2,084,609, or 80%
Change: A decrease of 720,137, or 51%
Change: A decrease of 1,074,012, or 69%
Total Oct: 119,416,683
Total May: 42,416,755
Change: A decrease of 76,999,928, or 64%
Change: A decrease of 4,123,140, or 17%
Change: An increase of 299,053, or 3%
Change: A decrease of 14,806,203, or 64%
Change: A decrease of 7,306,224, or 50%
Change: A decrease of 1,516,531, or 37%
Change: A decrease of 1,557,104, or 42%
Change: A decrease of 1,018,374, or 48%
Change: A decrease of 330,638, or 26%
Change: A decrease of 2,009,131, or 75%
Change: A decrease of 351,367, or 43%
Total Oct: 87,099,546
Total May: 54,379,859
Change: A decrease of 32,719,687, or 37%