Is Nick Denton F-ing crazy?

So I read Gawker owner Nick Denton’s predictions on the downturn of internet advertising with interest, but underscoring it all was the fact that these were just predictions, and he repeatedly hammered home the fact that Gawker Media is still very profitable.

And then I wake up today and find out he’s shutting down Valleywag and selling off Consumerist.

Really?? Consumerist? The consumer-targeted blog with over 300,000 pageviews a day? And Valleywag, which has lower traffic numbers but is targeting at a well sought-after advertising niche? All this while Gawker Media continues to be profitable.

I think we’re seeing time and again that Denton is not in this for the journalism, for the ideals. Which is fine, I guess, but damn. What a ruthless bastard.

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One Comment

  1. rowan Says:

    i was stunned last night when i saw the post on “consumerist”. absolutely stunned. i had a wtf is he thinking moment.

    oh, i know. he isn’t thinking.

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