Tor Books to offer social networking, original short fiction and nonfiction online

Tor Books, a major science fiction and fantasy publisher, announced recently that it would offer free weekly ebooks of its print titles if you sign up for its email newsletter. But this is just part of a larger online expansion that will include social networking and the publication of original short fiction and nonfiction, sources familiar with the project told me.

Two sources who spoke to me on condition of …

Maximizing online digital distribution for your conference

For an article on The Next Web, I interviewed Jeffrey Harris, the social media director for The Aspen Ideas Festival, about how he optimized the conference events for wide online distribution:

As conference attendees become more digitally connected, news emerges from an event at a faster and faster rate. A word has hardly escaped Steve Jobs’ mouth during one of his keynote addresses before it’s tweeted out or live-blogged …