Buy comment spam

It’s called astroturfing. A hired PR agency will send its minions into a blog that is criticizing one of its clients’ companies and defend it. But instead of admitting that it’s a PR agent, the person will act like he or she is an everyday reader adding in two cents. It happened once when I criticized Verizon, I suddenly had these anonymous commenters touting the company. I guess they found me via a blog search engine. A friend of mine who works for a PR agency does it all the time for politician clients of his. Once I unknowingly helped him do it by instructing him how to leave comments (I didn’t know why he was leaving a comment).

Well, riding on the back of Pay-for-Post, the silly idea of paying bloggers to promote products with their blog posts, we have this company which is selling comment spam. I can’t decide which is worse. I mean, I get comment spam all the time, but it’s from written computer program spiders. Paying someone to specifically respond to a post is something else entirely.

via makinglight

***
Related posts:
1. Oprah’s “secret”
2. Ebay returns to Google

One Comment

  1. Iantrepreneur Says:

    human edited spammers will be hard to catch - but this will definitely kill the authors brand that paid these human spammers to comment on other blogs