AOL’s new political site already outperforming Politico.com?
I find this hard to believe:
AOL’s PoliticsDaily Quickly Surpasses Rival Politico, MediaGlow Sites Continue To Grow
AOL’s new political news and blog site, PoliticsDaily.com has surpassed rival Politico.com in unique visits in May, after being launched only a month and a half ago. According to May’s comScore results, PoliticsDaily.com received 2.4 million unique visitors compared to 1.1 million unique visitors on Politico.com in May. PoliticsDaily, a “news magazine†site which primarily focuses on in-depth political commentary as opposed to breaking news, provides only original content, from long-form analysis to blog posts on issues in the U.S. political landscape. You can read our original review of PoliticsDaily here.
This is a big deal for AOL and representative of the company’s ambitions to become a dominant player in the online content space. PoliticsDaily is the brainchild of Martin Moe, senior vice president at AOL and is built under Bill Wilson’s new MediaGlow division, which is building new content brands distinct from AOL itself. MediaGlow, which recently launched topic directory Love.com, runs AOL News, Engadget and TMZ.com, among other properties.
Sounds to me like
MediaGlow
is the place to be!